The Producers Room Sponsored by The Lab APC, and Lab Life Radio The Producer’s Room will provide engagement sessions with focuses on The Art of Vocals, The Art of Pre-Production, and incorporating the artists, facilitating a grand finale beat session!
Marketing and Branding - “How to Brand + Market Your Music” Sponsored by DCTOP20
DCTOP20 will cover the basics of music marketing and also highlight the importance of social media, content marketing, celebrity branding, and performance to increase overall awareness and appeal on a global level.
Your Music Business a Financial Assessment- "Make Your Music Money Manageable" Sponsored by Growth Group
Where are the musicians who have a business or want to start one? In this session Alexis M. Kimbrough, CEO of Growth Group, will challenge the way you think about earning and spending the money you make from your music. Alexis has mentored artists to go from corporate employees to full-time 6-figure earning musicians. She's going to share her best practices.
"How to Build your Music Business Foundation" Sponsored by Strategic Music Partnerships
Building A Music Business Foundation, is an important working blueprint for Artists. Join this session to learn about Recording Preparation, Metadata, Revenue, Media, Marketing and Performances. The discussion will include a checklist of what to do first.
Put on a Show: "Booking, Merch, Performances” Sponsored by Yasmin Radbod, founder and director of Femme Fatale DC
It’s difficult to navigate the music industry as a new artist, let alone booking performances and getting connected to new venues. This business is about who you know and how you maintain and build the relationships you have. It’s also about being genuine and coming to the realization that if what you want isn’t in front of you, then you have to make it happen yourself. Femme Fatale DC is a collective and platform of local womyn creatives and entrepreneurs in entertainment, fashion, art and wellness. We’ve been there and made our own success from the ground up. Join us for this discussion as we explore the ins and outs of the local DC music scene and how we have carved our own lane into the fabric of this city.
Music Licensing: "My Music In Film & TV" Sponsored by Music Blvd Group
Most Songwriters and Music Producers are not in the position to make a living from their craft. Many have years worth of music seating on their hard drives and not generating revenue. This segment would expand on the World of Music Licensing and how to get your music in Visuals - Film, TV, Advertising, Video Games and much more.
The World Of Music Licensing. How Can I Get A Piece Of This Pie?
The "Do It Yourself" StepsTo Getting Your Music Placed
Exclusive vs Non Exclusive Licensing Agreement
Examples of Placements, How Much You Get Paid, How To Negotiate The Best Possible Pay (Upfront Sync Fee) Per Placement.
Speaker: Ade Ariyo, CEO & Founder, Music Blvd Group, a Music Licensing & Publishing Company. Guest Artist/Songwriter: Jay Cube
Musicians: "How to Swag out your Dot Com" Sponsored by DCMA Dot Love
The music business is no longer a brick and mortar industry with 3-4 gate keepers. It requires little support from major record labels to be successful (#chancetherapper is a perfect example). However, it does require a team (indie approach) with a deep understanding of technology and how to use these tools to be successful. This session will focus on “5 ways that can improve your success in the new “digital music industry”.
"Deep Dive Discussion: Music Business + The Legal This discussion/Q&A will address issues facing Musicians/Artists at all levels involving intellectual property, production, bookings/performances, music licensing, and contracts.
Produced by Washington Area Lawyers for the Arts (WALA - www.waladc.org)